MER calculator
Platform ROAS lets every channel claim the same sale. MER - total revenue over total spend - cannot lie. Find your real efficiency below.
At 4.00x blended, every dollar of ad spend returns more than your break-even of 2.22x - you are profitable on total spend, not just on what a platform takes credit for. This is the number to scale against.
MER is the number your CFO trusts. Let's move it in the right direction.
30 minutes. We pull your real numbers, no obligation.More free tools
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